The new iPad is out and is the ideal tool to keep your website up-to-date when you are out and about. To celebrate we are giving everyone the opportunity to win a new iPad courtesy of the Clever Little Site.

Why buy a Clever Little Site?

• Be up and running in 24 hours
• No web developers involved
• No coding or web skills required
• Easily add text, images and video
• It is only £99 a year
• And you could win the New iPad

Your Chance to win

Everyone who buys a Clever Little Site will automatically be eligible for the prize draw, simply click here to buy now or for your Free entry to the prize draw click here to enter.

Remember

All your potential customers will expect you to have a website if you are running a business. But this does not have to be am expensive or difficult venture. Look how easy it is to keep your website up-to-date with a Clever Little Site

Good luck from

The Clever Little team

Prize Draw rules

Okay, we know that paying £99 per year for a website is not much money at all. However should you wish to eliminate this overhead then you can with this great offer to all clever little site owners.

How to get your free website
Simply introduce 6 people to the clever little site within 12 months and your next annual renewal will be paid for you, simply get those who you introduce to the clever little site to email us with your website address when they have their clever little site and we will make a note on your account.

Who to introduce?
Anyone will do, whether it is a family friend starting up their own business, a fellow business colleague who needs  a marketing website or why not recommend your favourite charity so that they can save on their marketing expenses, which means more money to those they are trying to help.

Good luck with your online ventures

“Research shows that keeping an ugly or badly functioning website online can comprise a risk to sales revenue. Consumers have ever higher expectations, and it is essential that every company website inspires confidence. Businesses that invest carefully in their web experience will see higher levels of customer spend, retention and referral”.

| Oliver Mauss, CEO 1&1 Internet Ltd.

Bad websites cost SME's Business

A total of 46 per cent of British consumers have cancelled plans to spend with a small business after finding a poor quality website, according to research released today by 1&1 Internet Ltd, www.1and1.co.uk, a global leader amongst web hosts. From a study of more than 1800 UK adults, 37 per cent have walked away completely whilst a further 9 per cent have opted to spend less as a direct result. Many consumers feel that small business websites today are mostly unattractive and often contain errors. Whilst 1 in 3 consumers are willing to provide valuable feedback to business owners, a further study of small firms finds that half have never asked clients about their experiences of using their website.
The majority of UK businesses have now taken steps to launch a website and battle for valuable online visibility. However, 1&1’s ’2011 Digital High Street Audit’(1) finds worryingly low levels of consumer satisfaction with the small business websites available to them. The risk to firms from providing a bad online experience is clear – 49 per cent of consumers believe that a bad website makes a worse impact than a business having no website at all.

Read full article on the 1&1 Press Room

Get a clever little site and ensure you are seen in the best possible light

Coming soon to all clever little site owners

In our batch up upgrades we are adding a plug-in that will enable you to easily add Blog Posts to the pages of your clever little site. This means that everytime that you write a new Blog Article it will appear automatically on the pages that your plug-in is placed, nice!

Oh by the way did I mention that you will get a Free Blog with your clever little site should you need one? Yes this is another great addition coming soon to all clever little site owners.

For Free Blog news and more.
Subscribe to this Blog or follow us on Facebook, Twitter using any of the links below.

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What does my email account can say about me?
If you are in business you do not want to be using a Hotmail account with an email address like mycompany@hotmail.com or a Gmail email account with an email address like mycompany@gmail.com.

Potential clients want to believe that there money is going to be spent with a professional company and often perceive business without a professional email address such as hello@my company.com as not being established or big enough to cater for their requirements.

But my email account is easy for me to use!
If you are in business your first consideration should be, “what can I do to make my clients trust me”. since you are in the making money game you do not want to needlessly lose potential sales because what you currently have is easy for you.

If you are they type of person who is looking for every opportunity to increase your conversion rate, then a professional email address is a simple and straight forward improvement that will have a very positive impact on your company’s profile.

If I delete my email account my contacts cannot email me!
If you have lots of people who already know your email address you do not need to worry in fact this is a great opportunity to get back in touch with all of them.

Simply set up your professional email address in your new account and then add a forwarder onto your current email address in your old email account, this will push every email from your old email address to your new email address.

Now the good part, contact everyone that knows your old email address and ask them to upgrade their contact details to reflect your new email address. This is a great opportunity to inform them of a promotion or new product line / service that you currently have.

Let us know if you have any thoughts on email accounts

This is an important one, so let’s get straight to the point: Sometimes a business will have a website set up, and then assume that’s that, and leave it well alone. This is, I think, a bit too laid back an approach to what can potentially be a great tool for your business. If you keep your website up to date and make sure your clients and contacts are aware of it’s existance, it can carry a lot of extra promotional power for your business.

One of the best (and most cost effective) ways to get people to remember that you have a website is to show them the address a lot. But in a subtle way. People hate having things shoved down their throats every 5 minutes. This doesn’t sound like the easiest thing to do, but actually it’s really quite simple. Just make sure you include your web address on all your company materials. Here’s a quick list to get you thinking – don’t just stop there though! There are no-end of opportunities to get your company’s website address out there.

Business Stationery

Include your website address on…

• your company’s headed paper.
• compliment slips.
• business cards.
• presentational folders (this works well on the inside pocket, with your other contact details).

Merchandising Materials

You can also include it on any promotional gifts and things your company has, such as…

• ballpoint pens.
• notepads and Post-It pads.
• stickers and transfers.
• clothing (baseball caps, t-shirts, etc).
• mugs.
• usb drives (this one’s great, because chances are people will be near a computer when they see it!)

It doesn’t stop there though.

There are a few other places you can put the address too:

• When making comments on people’s blogs, and setting up profiles on networking sites or online forums, there is often the option to add a website address. You know what to do. This is also a good one for helping with your search engine rankings, as links back to your site from others will improve your website’s credability.
• You can also add the address to your business email signature, so it automatically appears at the bottom of your emails with your name and other contact details.
• If you have any company vehicles, such as vans or trucks, you may already have decals with the company name and phone number – this is another great place to put your business website address.

All these ideas are great for getting your website into people’s consciousness, without annoying them. Your site then allows people to get some information about your company at their own convenience.

Start promoting your business online with a clever little site

Here’s a bunch of reasons why right now might be a really good time to give that entrepreneurial idea some serious consideration, and maybe think about starting your own business.

The start up solution

It is important to give the right impression in business, but what if you are a start up, how can you afford everything you need to build confidence with potential clients?